The PEUGEOT 208 – the brand’s best-selling model – has a new look. No area has been neglected in the creation of this new generation vehicle. The assertive styling, sportier and classier, is elevated by the 3D LED rear lamps fitted as standard, with new colours such as the sparkling Orange Power and matte finish. Produced in France, the 1.2 PureTech turbo petrol engine meet the latest Euro 6 emissions standard, with notably economical efficiency, consuming only 4.5 litres per 100 km and producing just 104g of CO2 per km!
PEUGEOT 208: an essential player in a strategic segment
With the strength of the history of the 200 series and the brand’s know-how behind it, the first generation of PEUGEOT 208 will soon reach the 1,000,000 vehicles produced mark. The new PEUGEOT 208 lines up solid arguments: new styling tinged with attraction and character, a wider range of colours, new technology for greater convenience and new engine offering better economy and performance.
Classy exterior styling with assertive personality
Since its launch, the PEUGEOT 208 has been judged an urban hatchback with a full and rich personality, perfectly in line with the brand’s values. All that contributes to the PEUGEOT 208’s character and allure do not change: the lines of the vehicle, both chic and sporty, the energetic and contemporary proportions and the carefully worked styling. In addition, a new identity goes hand in hand with improved robustness and perceived quality.
The new PEUGEOT 208 attracts from the first look, with its new styling, which is more assertive, robust and distinctive. At the front, the new bumper presents a sharper, more precise and muscular line. The wider grille and its thicker chrome finisher are now fully integrated into the bumper, as if they were carved from solid. They suggest the quality and robustness, characteristic of a PEUGEOT. Combined with separate front foglamps, this new identity transforms the vehicle, making it wider, more dynamic and more “planted” on the road, immediately inviting the driver to take the wheel.
Finally, this style is underlined at the front by new two-tone headlamps, with black and chrome masks structuring the lamp for a sharper look, and an LED light signature, a mark of felinity and technology.
Seen from the side, the energetic and contemporary proportions of the model (reduced overhangs, contained height) and the carefully worked styling (sculpted sides, new bumpers, etc.) are retained. However, the profile of the new PEUGEOT 208 can be distinguished by new 16’’ TITANE two-tone alloy wheels. At the rear, the lamps with their new 3D LED claws, captivate and surprise. Their opaline red-hot colour and very deep 3D effect make them real technological jewels, symbolic of PEUGEOT’s lion claws styling.
i-Cockpit: A quality and refined interior to heighten driving sensations
Inside the new PEUGEOT 208, we find the PEUGEOT i-Cockpit, an innovative arrangement of instruments and controls that has been warmly received by customers since launch. In 2012, the PEUGEOT 208 introduced this totally original concept, which delivers a stimulating, incisive and safe drive, since also adopted by the PEUGEOT 2008 and 308. The PEUGEOT i-Cockpit comprises a compact steering wheel, a head-up instrument panel and a large touch screen.
The compact sports steering wheel, combined with the compactness of the new PEUGEOT 208 – around 4 metres in length – makes the vehicle agile and ultra-easy to handle in town, delivering true driving pleasure. The moulded dashboard strip, with its soft touch and refined finish, give the body of the dashboard a higher quality presentation.
The head-up instrument panel places the essential driving information in the driver’s field of vision, for greater comfort and safety. Its restrained and elegant design, white lighting ambience and central display screen assure the precision and legibility of driving information. Its large 7’’ touch screen, provides intuitive and easy access to all systems (audio, Bluetooth, trip computer, vehicle settings and USB). Furthermore, it now comes with the new MirrorScreen system that makes it possible to transfer the screen of a smartphone to the vehicle’s screen, to make full use of its applications.
Finally, the interior of the new PEUGEOT 208 benefits from an original lighting ambience. Pure and modern white backlighting is used for the instrument panel and its needles, as well as for all of the controls.
A new body colour that sparkles!
The range of colours and paint finishes available on the new PEUGEOT 208 is expanded to meet a growing demand from customers looking for differentiation and exclusiveness. The new metallic Orange POWER is dynamic, young and fresh. With its lively appeal, this very trendy and joyful colour sparkles and enhances the overall look and feel of the vehicle. Also available is new matt paint finish with 2 new colour choice (Ice Silver and Ice Grey) which is a world’s first.
PureTech : the powerful and efficient three-cylinder petrol turbo technology
The new 1.2 litre turbocharged PureTech, 110hp Stop&Start version: Modular and compact, clean and high-performance, this engine is a concentrate of efficiency and the latest technology. With a high pressure (200 bar) direct injection system, a new-generation high-efficiency turbocharger (running at 240, 000 rpm), it offers driveability among the best in the market, and this from very low engine speed (maximum torque of 205 Nm @1500 rpm).
Coupled with the EAT6 (Efficient Automatic Transmission 6-speed) automatic gearbox from AISIN, this new torque-converter automatic gearbox uses Quickshift technology to allow faster gear changes, while ensuring fluid operation and driving pleasure of the highest level. It has also been designed to drastically lower CO2 emissions. As a result, the difference in emissions compared to the version with manual transmission is reduced to 1g/km (with the same tyre fitment). With an official CO2 emissions figure of 104 g / km, the 1.2 litre PureTech 110 S&S EAT6 is the reference in terms of a petrol automatic transmission in its segment.
… And still with the highest level of safety!
In addition to its comfort and driving pleasure, the new PEUGEOT 208 is still fitted as standard with all of the safety systems that allow it to earn five stars in the EuroNCAP tests (6 airbags, ESP, ABS, EBA, EBFD etc.), making the new PEUGEOT 208 one of the safest cars in the compact hatchback segment, despite its lightweight construction (1,090 kg).